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Who we help · Land surveyors · CFO services

A fractional CFO for firms that sell a finite number of crew-days.

Two crews working March to December can only produce so many crew-days, and that ceiling is the whole revenue model. Our Fractional CFO work manages the decisions hanging off it: what a crew-day must earn, which files are eating quoted days without paying for them, when a third crew or a drone program raises the ceiling, and how the fleet and the winter get financed before either becomes urgent.

Land surveyor operating a total station on site

Price from the ceiling down

Multiply crews by workable field days and you have the season's capacity; every quote spends a piece of it. So the first number our Fractional CFO engagement puts in front of the managing OLS is effective revenue per crew-day, by file type: what an SRPR week actually yields against a construction layout contract against a municipal standing offer. Firms are routinely surprised by which work carries the calendar and which merely fills it, and the next season's quoting changes once the ranking is visible.

Scope creep is the leak in that arithmetic. The five quoted field days become nine because the monuments were destroyed, the evidence contradicted the deposited plan, or the grading contractor buried the bars and the stakeout had to be repeated. Each of those is legitimate extra work; unpriced, it is a donation. We track recovered versus absorbed crew-days file by file, monthly, and help the firm put change-notice language and re-staking rates into engagement terms so the recovery happens at the site, not in an awkward call after the invoice.

Raise the ceiling deliberately

When backlog outruns capacity, there are four honest options, and they land on cash very differently:

OptionCash shapeWhen it wins
Overtime on existing crewsPremium wages, no new capitalShort peaks, never a whole season
A seasonal third crewWages plus a truck and a full instrument setSigned backlog books the crew before it is hired
Subcontracting overflow to another OLS firmPer-file cost, shared marginWork you cannot staff but do not want to lose
A drone and scanning programCapital plus a Transport Canada certified pilotTopographic and volumetric work, where one site visit yields many deliverables

The drone line deserves its own business case rather than enthusiasm: the aircraft, the pilot certificate, insurance and processing software against the field days it genuinely returns. We build that case with the firm's own numbers, and the same discipline applies in reverse when an option should wait a season.

Field crew-days are also only half the ceiling. The drafting bench gates delivery: a parcel surveyed in June whose plan is not checked and deposited until September has its cash held hostage by the office, not the field. So the capacity pack tracks plan-turnaround weeks and the unbilled drafting backlog beside crew utilization, because hiring a third crew while the bench is drowning just moves the bottleneck indoors.

The fleet is a financing calendar, not an emergency

Total stations, receivers and crew trucks age on schedules everyone in the firm can see, so replacement should never arrive as a crisis purchase on the operating line. We map the fleet's renewal over the next several years, then match the money to the asset: term financing paced to service life for instruments and trucks, subscriptions treated as the operating costs they are, the credit line kept free for the winter rather than tied up in a total station. Walla's background in banking and corporate finance does the part most firms dread: a lender package built on per-file margins, work in progress and backlog, through Business Financing Advisory, so the firm walks in with evidence instead of optimism. Whether a purchase lands before or after year-end is a tax question we coordinate with the planning side rather than answer twice.

Winter is a funded decision

Every survey firm decides each fall whether to carry its field staff through the drafting months, and the firms that keep their party chiefs rarely regret it in April, because trained crews are the scarcest asset in the trade. But carrying them is a cash commitment that must be made while the money exists. From August on we run a rolling 13-week cash view that maps milestone receipts and retainage releases against winter payroll, HST remittances and instalments, and sizes the credit line before freeze-up instead of during it. Municipal standing offers and winter layout work get weighed as trough-fillers on margin, not taken reflexively.

The engagement rides on the file-true ledger that End-to-End Accounting maintains, so nothing is re-keyed: the close lands, the crew-day pack follows, and a monthly working session turns it into pricing, hiring, fleet and winter decisions. For survey firms across the GTA, scope is quoted in writing after a free 15-minute discovery call, heavier in a year with a crew or drone decision on the table, lighter when the season just needs watching.

Common questions

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How do you measure whether a file made money?

By effective revenue per crew-day: the fee actually collected against the field days and drafting hours the file consumed, compared with what was quoted. Ranked by file type, it shows which work deserves next season's calendar.

When does a third field crew make sense?

When signed backlog would keep the crew busy across your planning horizon at prices that hold, after counting the truck and instrument set the crew needs. Short of that, overtime or subcontracting the peak costs less than an idle crew in November.

Can you help us finance new instruments or a drone program?

Yes. We build the business case from your own per-file numbers, then prepare the lender package through Business Financing Advisory, drawing on Walla's banking background so the terms fit the asset's working life.

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Run the season by the numbers

A free 15-minute discovery call, no commitment. Walla replies within two business days, either way.

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